Customer engagement in evolving technological environments: synopsis and guiding propositions

Hollebeek, L. D.; Sprott, D. E.; Andreassen, T. W.; Costley, C.; Klaus, P.; Kuppelwieser, V.; Karahasanovic, A.; Taguchi, T.; Ul Islam, J.; Rather, R. A. (2019). Customer engagement in evolving technological environments: synopsis and guiding propositions. European Journal of Marketing, 53 (9), 2018−2023.10.1108/EJM-09-2019-970.
ajakirjaartikkel
Hollebeek, L. D.; Sprott, D. E.; Andreassen, T. W.; Costley, C.; Klaus, P.; Kuppelwieser, V.; Karahasanovic, A.; Taguchi, T.; Ul Islam, J.; Rather, R. A.
  • Inglise
European Journal of Marketing
0309-0566
53
9
2019
20182023
Ilmunud
1.1. Teadusartiklid, mis on kajastatud Web of Science andmebaasides Science Citation Index Expanded, Social Sciences Citation Index, Arts & Humanities Citation Index ja/või andmebaasis Scopus (v.a. kogumikud)
SCOPUS

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doi.org/10.1108/EJM-09-2019-970

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